Well sat waiting to go to work today the main headline BBC news were on about was the need for guidelines on how businesses can sponsor and run courses in schools.
While the report went on they talked about the fact that these companies were just marketing their product and although I can see that was wrong. The example was natwest running a personal finance course to sixth form.
Now baring in mind the age of the people in the class they should be able to see through the marketing. That being said should school be commercially influenced or be a safe haven from the marketing bombardment we see every where else?
My view would be its fine as long as its useful to the pupil and that they are old enough to understand the branding and marketing plugs. So don’t think it should be a guidelined subject just left up to the teachers digression.
What are your views?